Six Flags Names ESPN Producer to New Unit
From Bloomberg News
Six Flags Inc. hired a former ESPN producer to run a new unit aimed at increasing entertainment and sponsorships at the struggling theme-park operator.
Mike Antinoro, who created ESPN’s “World Series of Poker,” will be responsible for in-park entertainment, licensing and advertising, Six Flags said.
The division will be based in New York to draw talent from the city’s entertainment industry.