NOW YOU KNOW
Dizzy Dean’s income in one year from selected endorsements (late 1930s):
1. For endorsing tobacco $250
2. For endorsing a harmonica $250
3. For endorsing cereal $300
4. For endorsing “Dizzy Dean pants” $438
5. For endorsing “Dizzy Dean watches” $100
6. For endorsing “Me and Paul sweatshirts” $1,000
7. For “appearing in” cigarette cartoon ad $500
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Source: “Collier’s Magazine” (Breakfast Dizzy Dean Style, Sept. 17, 1938)
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