Superior to Supply 1996 Honda Rodeo Wheels
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Superior Industries International Inc., a Van Nuys maker of aluminum automotive wheels, said it will supply 100% of the wheels for Honda’s new 1996 model year Rodeo light trucks.
Annual revenue from the Rodeo sales will be about $6.4 million, Superior said.
Although marketed as a Honda, the Rodeo will be built at Isuzu’s plant in LaFayette, Ind. Superior said the contract is part of its overall strategy of doing more business with Japanese auto manufacturers.
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