Bad boy not yet bid-worthy
Andrew Edwards
So far, no one has yet bid on the chance to spend a wild weekend with
Dennis Rodman.
“The Worm,” a Newport Beach club owner and former NBA rebounding
star -- known for his piercings and notorious parties as much as for
his skills on the court -- put himself on EBay on Monday as part of a
charity drive for tsunami relief.
The top bidder in the “High Roller Fantasy” auction would win an
all-expense-paid weekend trip to Las Vegas with Rodman.
“Celebrities are looking to do their own thing.
“I think this is a perfect fit for Dennis,” Rodman’s agent Darren
Prince said.
Bidding opened at about 8 p.m. Monday with $6,750 set as the
minimum bid.
As of late Wednesday, no one had bid on the auction. Rodman and
his publicist Shannon Barr are hoping media coverage -- especially on
radio -- and water cooler talk generate a buzz that will drive
bidders to the Internet.
“He’ll do some radio spots to promote it, but EBay gets millions
and millions of hits per day,” Barr said. “We’re hoping word-of-mouth
just spreads.”
Rodman hooked up with Internet casino GoldenPalace.com to set up
the auction, which is not his first charity event with the company.
In a July stunt sponsored by the casino, Rodman and a multiple
sclerosis patient ran with the bulls in Pamplona, Spain, and raised
$50,000 for research.
The online gambling house has a reputation for wacky charity
drives.
“A lot of the time, we’ll just be watching television and a light
bulb will go off,” marketing director Jeff Korman said, explaining
how people at the casino think up unusual promotions.
Korman is employed by Cyber World Group, GoldenPalace.com’s
marketing agency.
All of the money generated by the auction will go to charity,
Korman said.
The majority, 90%, will go toward tsunami relief, and 10% will be
given to the Generation Gametime Foundation, a Seattle-based group
that promotes sports and literacy among young people.
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