Rollinger rolling on
Barbara Diamond
Verna Rollinger has begun to pack up personal belongings in the city
clerk’s office.
“I already have two big bags full of stuff sitting in my guest
room,” Rollinger said.
She will also be taking 29 years of memories with her when she
retires Dec. 7. Some of the memories are good -- even great -- some
not so good.
“My greatest accomplishment is taking the city clerk’s records
public, called on-line Trapeze,” Rollinger said. “I’ve been working
on it for five years and I intend to finish it in the next three
weeks.
“When it’s completed, folks can type in, say, “festival” and get
every reference in the data to the festival since June 29, 1927. It’s
called a full-text search.”
Actually the festival didn’t begin until a few years later, but
you get the idea -- Rollinger has loaded in the minutes of meetings,
ordinances, resolutions, contracts, deeds and subject files
incorporation in 1927 to the latest City Council meeting agenda.
High points also include the city’s acquisition of open space.
“But it’s not always government related,” Rollinger said. “I am
most proud of the community’s ability and desire to meet the needs of
everyone in town, whatever the need is -- as evidenced partly by the
way the community comes together in times of disaster.
The Bluebird Canyon landslide was the first disaster during her
career.
“The council had to take each property, one-by-one, and declare
them uninhabitable and to be demolished -- with the owners all
sitting there,” Rollinger said. “At that point we didn’t know what
options the owners would have.
“It was just horrible.”
Her personal low point came when she was accused of accepting an
appeal after the deadline.
“I filed it on time, but the counter [where people pay to file]
had closed for the day and the fee wasn’t registered until the next
day,” Rollinger said.
Compounding the confusion, Rollinger had already rolled the next
day’s date on official date stamp when the appeal was filed. She
noted and initialed the discrepancy.
“And I have never reset the date stamp ahead since,” Rollinger
said.
A full police investigation ordered by City Manager Ken Frank
exonerated Rollinger.
The city clerk and the city manager, who work together on a
day-to-day basis on a variety of city issues, have been know to butt
heads.
“In spite of our differences, both Ken and I are professionals and
we actually work well together,” Rollinger said. “I think Ken and I
respect one another’s abilities.
“Our problems stem from the fact that he believes the city manager
should have control over all city departments and he doesn’t have
control over elected officials.”
Rollinger believes that the city manager doesn’t need that
control- -- that an independent, elected city clerk is a benefit to
the city.
“I deal with the public on a more personal level,” Rollinger said.
For many, the city clerk is City Hall.
“I am accessible to the public who don’t always know where to go
to get what they need and don’t know who to ask,” Rollinger said.
Rollinger’s friendly smile and easy-going manner certainly have
helped.
“The great thing about Verna was she was always there,” Mayor
Cheryl Kinsman said. “You could walk into her office, tell her what
you needed and you got it.”
ROLLINGER’S LONGEVITY
Rollinger has been city clerk for almost half of her life. She was
30, a single mother of two children when she was sworn into office.
She first applied for a job at City Hall in 1975. The position was
a combination of information clerk and telephone operator. Seemed
like a good job for a person who had decided she wanted to work with
people.
She didn’t get that job, but was offered a position in the finance
department, the area of her expertise.
“My prior experience was in bookkeeping,” Rollinger said.
She declined and went to work instead as office manager of the UC
Irvine Bookstore.
Four months later, then-City Clerk Peggy Morreale called and said
that local papers would announce that two women were running for City
Clerk, but it wasn’t true.
“She said I should run and I probably would be unopposed,”
Rollinger said. “But by the time I got to the office, Dean Hughes,
the editor of Tides and Times [one of the two local newspapers in the
1970s] had filed.
The vote in March of 1976 was overwhelmingly in Rollinger’s favor,
2,797 to 1,811. Laguna switched to November elections to coincide
with state and national elections in 1986, which explains why
Rollinger’s career is not divisible by four -- the number of years
per city clerk term.
“Before I came here, I always thought I wanted to be a public
servant,” Rollinger said. “I was extremely fortunate to have found my
way to this job.”
Rollinger was most seriously challenged in 1992.
“Elaine Smith, who was then the wife of one of the city’s
firefighters, offered to do the job for half the salary I was
getting,” Rollinger said.
WHAT’S NEXT?
“I have always traveled and I always will, but retirement will
allow me to go camping in my tent trailer, which takes more time,”
Rollinger said.
She has 30 years of projects waiting for her.
“I have a mountain of stuff in my life that needs tending to,”
Rollinger said. “I am looking forward to getting my home life in
order.
“I want to take time to discover who I am, separate from City
Hall. I want to assess what I want to do for the rest of my life. I
am retiring while I am young enough and strong enough to do other
things.”
Rollinger has been invited to serve on several boards and
retirement certainly doesn’t mean she will turn her back on community
concerns.
Rollinger’s mother, Dorothy “Betty” Swenson, began her community
activism when she retired to Laguna Beach in 1979.
“She has been my role model in many things,” Rollinger said.
Mother and daughter have espoused many of the same causes. Both
are long-time members of Village Laguna.
One thing Rollinger doesn’t think she’ll be doing -- at least any
time soon -- is running for City Council.
“There was a lot of pressure on me to run for council [this
year],” Rollinger said. “It does concern me that a few individuals
with a lot of money can impact our local elections.
“I believe in one person, one vote. We can disagree about what is
in the best interests of the community, but we all have the same goal
to improve it. But people with lots of money have their opinions
unfairly weighted.”
Rollinger also has taken note of the dissension on the City
Council, but said it’s happened before.
“What I do see that is new is we have one side of the council with
two people who were the top vote-getters in the last two elections
and on the other side, we have three people who constitute the
council majority,” Rollinger said.
Rollinger said this presents an opportunity to have all sides
represented and for the representatives to find common ground on
issues where they are not so far apart: She believes that everyone
wants to improve parking and traffic, provide decent working
conditions and support to the arts.
“If they can agree about these issues, then I think reasonable
people should be able to meet those needs without causing harm to any
group’s goals,” Rollinger said.
She will miss working with those groups and individuals who make
up the populace.
“Being city clerk is a unique position,” Rollinger said. “You bump
into everyone. I have gotten to know so many people, being in City
Hall. We have more interesting people per square inch than any place
else.
“One thing that makes it easier to go on to my next life is
knowing that the service we have provided for the past three decades
will continue with Martha’s recent election,” Rollinger said.
City Clerk-elect Martha Anderson understudied the role for five
years as Deputy City Clerk, with experience before that in several
city departments.
“I am really going to miss Verna on a personal level as well as a
professional level,” Anderson said.
Rollinger’s last official act will be to swear in Anderson at the
Dec. 7 City Council meeting.
When Rollinger took the oath of office in 1976, a greenbelt did
not girdle Laguna Beach.
There was a resident ballet company, now gone, but no Arts
Commission.
Domestic Partnerships were unheard of -- Rollinger performed the
first one in Laguna -- which paired Dennis Amick and then City
Councilman Bob Gentry, the first openly gay elected official in
Orange County.
Aliso School was still open, but there was no Alta Laguna or
Moulton Meadows Parks.
There was no Laguna Beach Animal Shelter -- the city contracted
with the Society for the Prevention of Cruelty to Animals for
services and who had ever even heard of such a thing as a Bark Park.
In fact, the outer Laguna Canyon wasn’t a part of Laguna Beach
when Rollinger was elected City Clerk. Nor was South Laguna. Both
were annexed while she was in office.
Diamond Crestview litigation had yet to be filed. The city fought
construction in the rural area and lost.
The city’s population was around 15,000.
When Rollinger steps down from the dais Dec. 7, an era will end.
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