Theater could project vitality
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The owners of the often-struggling Triangle Square -- not to mention
Costa Mesa residents -- received welcome news this month when Edwards
Theater renewed its lease at the center for another five years.
As one of the center’s anchor tenants -- along with Niketown,
Virgin Megastore, Barnes & Noble, the Gap and the Yardhouse --
Edwards is a key component to the success of Triangle Square, success
that has been too infrequent, at best. With Edwards’ commitment,
there is reasonable hope that past problems truly may be in the past.
Those troubles have been well documented: frequent management
changes, store vacancies and an ensuing skepticism that the center
would ever add much money to Costa Mesa’s coffers. But such a solid
and continuing commitment from a tenant the size of Edwards can go a
great distance toward quieting that doubt -- a change in perception
that should not be underestimated or discounted.
If Edwards officials show belief in the center’s future, other
business owners are more likely to consider moving in. If smaller
shops come in and succeed, others will follow. As there is more
choice and draw at Triangle Square, more people will shop there. And
success will naturally follow.
That picture, of course, is still the hope and not yet the
reality. And, yes, hope doesn’t pay any bills. But if Edwards’
commitment can change the perception of the center from one of doubt
to one of excitement, then perhaps what follows will be a stability
in management and a flourishing of tenants.
As we have stressed before, Triangle Square is too important to
let it wither away to nothing. It is a centerpiece of downtown Costa
Mesa, and its economic vitality will be key to any successful effort
to revitalize that whole area. It is a vitality that would benefit
the city at large and its residents.
There is new reason to hope that vitality is near.
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