Room is getting red hot
Barbara Diamond
The refurbished Boom Boom Room has taken off like a rocket.
“We are averaging 160 people for breakfast and lunch on Saturday
and Sunday, and that’s in the slow season,” James Marchese said.
“Everyone is welcome, including the families with children,” he
said. “We are a nightclub at night, but a casual, easy-going
restaurant for everyone during the day. We’ve got high chairs and
booster chairs, and we take all the nightclub stuff down during the
day.”
Marchese and partner Patrick O’Loughlin bought the Coast Inn three
years ago from John Halderman. The partners have spruced up the
restaurant-bar-nightclub, which is part of the hotel, and revamped
the menu.
“I personally took down all the tin ceiling tiles, scraped off all
the rust and repainted them,” Marchese said.
He also refinished the wood floors, which were professionally
stripped. The bar was re-sided with stainless steel and topped with
gray metallic Formica that fits into the color scheme of gray and
silver with burgundy and black accents.
“The menu is completely new, prepared by chefs Jeff Johnson and
Terry Sheeran,” Marchese said.
Johnson trained at the Culinary Arts Institute in San Francisco.
Self-taught Sheeran had on-the-job training from chefs around the
world and in the restaurant he owned for 20 years, Marchese said.
“The combination of the two is incredible,” Marchese said.
“Nothing is frozen. Everything is made from scratch.”
Entrees cost between $9.95 and $16 and come with a starch and a
vegetable.
“We are reaching out to new customers with an offer of half-off
for a second entree of equal or lesser value every night except
Tuesday, which is Friends and Locals Night, when the entire menu is
50% off,” Marchese said.
The entertainment is free: a singer and a pianist.
No reservations are needed except for Wednesday nights, when the
Dream Girls show of female impersonators is presented.
“We want people to come as they are and come when they want,”
Marchese said. “But the Dream Girls show is so popular, the only way
we can guarantee seats is with a dinner reservation.”
Friday and Saturday nights are for dancing.
The Coast Inn is at 1401 S. Coast Highway.
Overnight visitors can be accommodated in 14 oceanfront rooms and
14 ocean-view rooms in the hotel. Rooms cost from $69 to $169 from
November through March; and from $99 to $249 from April through
October.
The restaurant is open from 11:30 a.m. to 9 p.m. Tuesday to
Friday; and from 9 a.m. to 6 p.m. Saturday and Sunday. The bar is
open from 11:30 a.m. to 1:45 a.m. Tuesday through Sunday.
For more information, call (949) 494-7588.
CYNTHIA HARRISS
GOING FOR THE GAP
Cynthia Harriss, who was honored last year by the Red Cross for
her achievements in the corporate world, didn’t leave much of gap
between quitting her old job and taking a new one.
The Laguna Beach resident, who resigned as president of Disneyland
Resort in October, has become president of Gap Inc.’s outlet
division. Gap announced the appointment Jan. 21.
Harriss, who will oversee operations in the Gap, Banana Republic
and Old Navy outlets around the county, will be based in San
Francisco, working once again with Paul Pressler.
Pressler, whom Harriss succeeded at the helm of Disneyland Resort
when he left to head up Disney’s Parks and Resorts division, left
Disney in 2002 to become chief executive officer of Gap Inc. He has
subsequently hired a number of Disney executives at Gap.
“Cynthia is known for her tremendous ability to motivate people
and get the best out of her teams,” Pressler said. “Her extensive
strategy and merchandising experience will ensure that our brand
expressions continue to be integrated and targeted to our outlet
stores.”
Gap’s outlet division, a small component of Gap’s 3,000-plus
stores, was created to broaden the company’s customer base, manage
inventory and increase earnings, according to a company press
release.
Harriss was named president of Disney Resort in December 1999. She
held the position until 2003, the same year she was honored by the
Red Cross with the Elizabeth Dole Glass Ceiling Award. The award
recognizes women who have overcome obstacles in the corporate
environment, breaking through barriers that stand in their way and
improving the quality of life in the county.
Harriss was responsible for the overall management and long-term
growth of the resort, including the operation of Disneyland Park,
Disney’s California Adventure, the Disneyland hotels and the Downtown
Disney District.
Before joining the Disney organization, Harriss spent 19 years
with the Paul Harris stores, in positions from store manager to
senior vice president.
Harriss has been recognized in the “Who’s Who of American Women
and Community Leaders of America.” She has received the International
Distinguished Leadership Award and the 2000 Tree of Life Award from
the Jewish National Fund for outstanding community service.
* DOING BUSINESS is a periodic feature of the Laguna Beach
Coastline Pilot. Contributions are welcomed. Mail to Barbara Diamond,
P.O. Box 248, Laguna Beach, 92652; fax to 494-8979; hand-deliver to
384 Forest Ave., Suite 22; or call (949) 494-4321.
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