Where fans get hurt more than players
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Every year at the end of January, men go to battle shedding blood,
sweat and tears on an open field of freshly cut grass. Tens of
thousands of loyal surveyors sit on the edge of their seats overcome
with emotion as a contagious fiery passion runs rampant throughout
the stadium.
This testosterone driven event is known as the Super Bowl.
Everywhere in America, the sound of beer cans opening mixes with the
smell of heart-stopping cholesterol-saturated foods wafting through
the air.
Unfortunately, in the anticipation, people overlook that Super
Bowl Sunday is one of the deadliest drunk driving days of the year.
On an average day, 44 people die in alcohol-related traffic
crashes, which accounts for 40% of highway deaths. On each of the
past six Super Bowl Sundays, an average of 59 people were killed in
alcohol-related crashes, constituting 54% of highway deaths that day.
In the year 2000, 62 people were killed in alcohol-related traffic
crashes on Super Bowl Sunday, accounting for more than 59% of all
road deaths that day.
Not all companies are unaware of the danger of drunk driving.
Budweiser has set up a safe ride home program at the Super Bowl for
people who have consumed too much alcohol. It seems ironic, since
with each 30-second spot that played this Super Bowl, they spent more
than $2 million in advertising to get them drunk in the first place.
On Jan. 26, Tampa Bay and Oakland went head to head, resulting in
a victory for the Buccaneers. Celebration was left at the gate of the
parking lot, however, as people entered the hazardous streets filled
with drunk, tired and emotional drivers. Sadly, this year, automobile
crashes went up 68% in the state with the losing team, 6% in the
winner’s state, and 42% in neutral states.
If we continue on this path of annual increasing deaths on the day
of the Super Bowl, this wonderful event will soon be overshadowed by
the grief of fatal accidents and permanent injuries. As an
intelligent people, let us not ruin a timely American tradition over
momentary stupidity.
* ASHLEY MICHAELS is a Newport Harbor High School junior whose
columns will appear occasionally in the Forum section.
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